About Us

Butterfly Beach Jewelers was established in 1999 as a subsidiary to BE Fine Jewelers (est in 1987). Butterfly Beach started out as a home-party business and it was a way for a mother of three to get out of the house, socialize, and sell products. 

After the passing of my beloved husband and father of my children in 2010, the need to provide for my family has manifested into the creation of this website. With our creativity, and experience backed by BE Fine Jewelers, we provide customers with unique and quality jewelry that will create memories for a lifetime. Butterfly Beach Jewelers has grown through word of mouth as a name you can trust.

Today we continue to provide quality products at reasonable prices for our customers. Through the years, our original designs have been best sellers, especially the wave bracelet. Many products are handmade and we always strive to provide the best care and service for our customers. 


Bell Enterprises was established in 1987 in New England, and continues to provide expertise, quality products and service. Our staff has over 40 years experience in all facets of the jewelry industry, and includes courses taken through the Gemological Institute of America (GIA). Bell Enterprises is a member of the New England Appraisers Association. We stay current with gold and silver values and can, therefore, offer competitive prices.